Blog writing offers people immense potential to earn money by making their passion into profit. With the right strategies, anyone can monetise their blog website through various methods. As a blogger, you have to build a loyal following and generate a sustainable income. Whether you’re a beginner or an experienced writer, blogging provides flexible opportunities to earn money on your own terms.
In this blog post, I’m going to share 7 simple steps to turn blog writing into a profitable income source. So, don’t skip the steps.
Step 1: Choose a Profitable Niche for Blog Writing
Niche is very important in content writing. To understand how to choose a right niche, it is very important to have knowledge about that category.
If you want to write an article on a newly launched smartphone and you don’t have any knowledge or interest about smartphones, then you won’t be able to write a good article.
So, choose a topic that interests you and about which you have enough knowledge to write.
Examples of Profitable Niches
Here are some examples of profitable niches.
- Personal Finance and Investing
- Health and Fitness
- Tech and Gadgets
- Self-Improvement and Personal Development
- Travel
- Food and Cooking
- Parenting and Family
- Beauty and Skincare
- Home Improvement and DIY
- Pets and Animals
- Sustainable Living and Eco-Friendly Products
- Online Marketing and Blogging Tips
There are lots of examples of niches. You can also check yourself.
Tools for Niche Research in Blog Writing
After choosing a niche, you need to check its trend, future, volume of search, etc. Means you need to do some research on it and I’ll help you to do this.
There are lots of tools available on the internet to do research. Here are a few of them.
- Google trends
- Ahref
- Semrush
- Spyfu
- Buzzsumo
- Answer the Public
- Google keyword Planner
- Kwfinder
- keyword.io
Step 2: Set Up a Professional Blog
After successfully choosing the niche, you need to set up your professional blog.
To set up a professional blog, you need to understand a few basic things like registering a domain name, hosting, etc.
Choose a Domain Name
The domain name will be the web address of your professional blog. It’s important to choose something memorable, professional, and relevant to your niche. For example, if you have chosen the “Personal Finance and Investing” niche, you can choose a domain name like “financewithme.com”. It would be easy to spell, memorise and sounds professional.
Do not take numbers with your domain name like “financewithme2025.com”. Because it would be hard to remember for your audience.
Choose a Hosting
To store your blog’s data, you need to take a hosting service. There are lots of hosting service providers available. But try to choose a reliable and 24/7 up time service.
In my opinion, you can check out Hostinger web services. It is reliable, low in cost and has 24/7 customer support.
Also, if you take the ₹ 149.00/month package, you will get a free domain name. So, you don’t have to buy a domain name.
Install WordPress
After setting up hosting, install WordPress on your hPanel. WordPress is very easy to start a blog website. For reference you can check out Hostinger Academy YouTube channel.
Install a theme
Installing a theme is very easy on WordPress. Just make sure that your theme is clean and user-friendly. It helps people understand your website.
If you make your site complicated, people will not understand and then leave the site.
Step 3: Create High-Quality, SEO-Optimized Content
When it comes to blog writing, creating engaging original content is crucial for attracting readers. First, you need to understand the needs of the audience.
Because it will help you to connect with them. If your audience are not connecting with your thought process, they will leave your site and won’t return to the site.
So, try to be realistic and use a clean headline to grab your audience’s attention. Also, incorporate your real-life stories to make it easy to understand.
Finally, make sure that you do not copy-paste other’s writing or AI generated content. Google bots easily understand these kind of things and will downgrade your site.
SEO basics in Blog Writing
SEO stands for search engine optimisation in blog writing. In this digital era, every writer should understand the basic SEO of a blog post.
Keyword Research for Blog Writing
To write content, you must understand the trend of your focus keyword or primary keyword. Try to find some related keywords for the focus keyword.
Now, use those keywords in such a way that your blog post ranks on top. Do not use too many keywords.
On-Page Optimization
To start on-page optimization in blog writing, you need to have a basic knowledge of titles, headings,meta descriptions, photos, videos, URL structures, internal and external links, etc.
To optimize your blog posts, write by using relevant keywords naturally in the post. Use your primary keyword in the title and headings wisely. Do not overuse it.
If your post has images, make sure that it has alt text.
High Quality Backlinks
High-quality backlinks are important for a website. It helps websites to improve their search engine ranking. To build quality backlinks one of the best strategies is blog writing.
Start writing valuable, informative, engaging and original blog posts to attract the attention of audience. These things will naturally attract attention.
Also, try to reach out to reputable blogs in your niche. After doing these things properly, your site will build a strong network of SEO-friendly backlinks that drive traffic to your site.
Content strategy in blog writing
content strategy is very important in blog writing. As you know, blog writing is a long process. Here, no one can create an empire in the short term.
So, you have to plan a content strategy to make your blog writing journey successful. There are basically two Types of content.
- Evergreen post: This type of post’s trend can never die. Means people will search it for the rest of their lives. For example: how to earn money online?
- Trending post: The trend of such posts is fluctuating. It may bring traffic to your site for a few days or a month, but after that, it will become useless. For example, some news articles.
Therefore, you need to make a balanced plan for your blog website.
Step 4: Build a Consistent Content Schedule
Content writing or blog writing is a long way to build a career. Hence, it requires a lot of time and hard work. To be successful in blog writing, you have to be consistent in it.
Importance of consistency in blogging
As I have mentioned above, blog writing needs consistency. I will explain to you why this is important.
Search engines periodically send bots to your website to crawl your pages. Thus, search engines make your site visible on internet. If you do not post articles regularly, your site may go down. Basically, these kind of things works on some algorithm. So, it is good for your site to upload new articles daily.
Step 5: Grow Your Audience
To grow your audience base, there are too many paths. You can promote your site on social media, email marketing, collaborate with other bloggers and influencers etc.
But the main thing is you have to be loyal to your audience. Do not break the trust you build. If you promote a fake product to make money to your audience, it will negatively impact your image.
Step 6: Monetize Your Blog Writing Through Ads, Affiliate Marketing, and Products
There are many great ways to make money with your blog. Here, I will share a few of them with you.
Google AdSense: Google AdSense is an ad network through which Google displays ads on your site. To display ads on your site, Google pays your site.
You can check How to apply for Google Adsense without fault?
Affiliate marketing: Affiliate marketing is a powerful strategy to monetize your blog effectively. By promoting other people’s products, you can confidently earn money. Whenever a user purchases through your affiliate link, you will earn a commission for it. Use this opportunity to boost your income!
Digital Product: Selling digital products is one of the best ways I like the most. If you have a good product, then you can sell it online through your blog website. For this, you do not have to pay any service charge as you have to pay on other e-commerce sites.
Step 7: Scale Your Blog Writing for Long-Term Success
Outsourcing content, email marketing, and automation can significantly boost the efficiency of your blog writing while ensuring high-quality output. By outsourcing blog writing, you free up valuable time to focus on core activities while experts craft engaging, SEO-optimized content for your audience.
Integrating automated email marketing campaigns ensures personalized communication at scale, driving conversions with minimal effort. Whether you’re a small blog writer or a large enterprise, leveraging outsourcing and automation streamlines your digital marketing efforts, enhances productivity, and helps you stay ahead in a competitive landscape.
Diversify Your Income Source in Blog Writing
To make blog writing your career choice, you have to diversify your income source. You can’t rely on one source of income.
In this digital era, you can try new ways like affiliate marketing, digital marketing services, digital products, sponsored posts, etc. This will also help you to stay in this field for the long term.
Conclusion:
Blog writing is a very good career option for those who love to research, read, write and have the patience to understand things. No doubt, you can earn money from it but you will face a lot of difficulties too. If you have the patience to face these difficulties, you can obviously start it. Otherwise, do not start it, you will give up early.
